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Airport Hotel :
Group 6
Ana Florea (191080)
Evi de Groot (183570)
…
Airport Hotel :
Group 6
Ana Florea (191080)
Evi de Groot (183570)
Iris Jurok (190517)
Nikki Korsten (190763)
4 V's
Volume:
High: Number of hotel rooms and guests visiting the hotel (McAteer, 2016)
Variety
Med: Several hotel room types, standardized rooms, less facilities (Jobs, 2021)
Variation
Med-low in Demand: Always relative high occupancy, only a small difference between seasons (Alvarado, 2018)
Variability
Low: due to high volume personalization is not optimal (McAteer, 2016) l, and guests have small preferences (Jobs, 2021)
Defenition
-
Location (Google Maps, 2021)
Free shuttle service (Kun, 2020)
OQ
-
Restaurant service (Wilson, 2019)
Shuttle service (Britannia, 2016)
Parking spots (Britannia, 2016)
Quality of sleep (Britannia, 2016)
Spa amenities (Anu, et al., 2020)
TV with different international channels (Hilton, 2016)
-
Targeting
Business travelers (McAteer, 2016)
Leisure travelers and families (McAteer, 2016)
-
-
-
OW
Meeting facilities (Britannia, 2016)
-
Spa / Swimming pool / Gym (Hotel News Now, 2019)
Free Cancellation (Fornova, 2021)
Charges for a half day (Kun, 2020)
View (The Luxury Travel Expert, 2021)
-
Reference list:
Alvarado, C. (2018). Occupancy Outlook: Airport Hotels Have a Chance to Soar. [online] LODGING Magazine. Available at: https://lodgingmagazine.com/occupancy-outlook-airport-hotels-have-a-chance-to-soar/ [Accessed 29 September 2021].Anu, B., Dr. Manorselvi, A. & Jose, J., (2020). Delivering Service Quality in Airport Hotels and Its Influence on Customer Satisfaction. International Journal of Engineering Research & Technology , Issue IJERTV9IS120213, pp. 452-455.
Britannia. (2016). Important Traits for Airport Hotels. [Online]
Available at: https://www.britanniahotels.com/blog/article/important-traits-for-airport-hotels
[Accessed 28 September 2021].Brown, T. (2021) How to increase revenue with day use hotel rooms | Mews Blog. [online] Available at: https://www.mews.com/en/blog/day-use-hotel-rooms [Accessed 28 Sep. 2021].Corporate finance institute (2021). Operations Management - Overview, Responsibilities, Skills Required. [online] Corporate Finance Institute. Available at: https://corporatefinanceinstitute.com/resources/knowledge/strategy/operations-management/. Fornova. (2021). Free Hotel Cancellation Policies are Now the New Norm. [Online]
Available at: https://revenue-hub.com/free-hotel-cancellation-policies-are-now-the-new-norm/
[Accessed 28 September 2021].Google Maps (2021). Available at: https://www.google.nl/maps [Accessed 26 Sept. 2021].Hilton. (2016). Blue Paper Travel Trends: The Rise of The Airport Hotel, s.l.: Hilton Worldwide.
Hotel News Now. (2019). Airport Hotels Outperform Competition. [Online]
Available at: https://www.paradigmtax.com/10-08-15-airport-hotels-outperform-competition/
[Accessed 27 September 2021].Jobs, S. (2021). What is an Airport Hotel - How is it Different from other Hotels? [online] Available at: https://www.soegjobs.com/airport-hotel-differ-normal-hotels/ [Accessed 26 September 2021).Jones, P. and Robinson, P. (2012). Operations management. Oxford: Oxford University Press.Kun, M. (2020). How to manage an Airport Hotel and Maximize its Revenue. [online] Available at: https://www.hotelminder.com/how-to-manage-an-airport-hotel-and-maximize-its-revenue. [Accessed 28 Sep. 2021]McAteer, S. (2016). [online] Hospitalitynet.org. Available at: https://www.hospitalitynet.org/file/152006173.pdf [Accessed 29 September 2021].Misra, P. (2014). Booked for Success. Selling World Travel - Trend Check , Issue May-June 2014, pp. 60-63.Neely, A. (2008). Business Performance Measurement: Unifying Theory and Integrating Practice (2nd ed.), Cambridge University Press: CambridgeSeneca. (2020). Operations Strategy and Competitiveness. [Online]
Available at: https://pressbooks.senecacollege.ca/operationsmanagement/chapter/operations-strategy/
[Accessed 28 September 2021].Tourism Blog. (2021). Hotel Operations Manager Job Description | Tourism Blog. [online] Available at: https://tourismrecruit.com/blog/hotel-operations-manager-job-description/#:~:text=Hotel%20Operations%20Manager%20Job%20Description%20Hotel%20Operations%20Manager,conference%20and%20banqueting%20as%20well%20as%20the%20spa. [Accessed 29 September 2021].The Luxury Travel Expert. (2021). Top 10 best airport hotels in the world. [Online]
Available at: https://theluxurytravelexpert.com/2021/01/11/best-airport-hotels-world/
[Accessed 27 September 2021].
Tripi, L. (2019). Innovating occupancy in the hospitality industry - Marks Paneth. [online] Available at: https://www.markspaneth.com/blog/2019/innovating-occupancy-in-the-hospitality-industry [Accessed 28 Sep. 2021].Upskill Coach. (2020). The Top 5 Performance Objectives (And Why You Need To Know Them). [online] Available at: https://upskillcoach.com/blog/the-top-5-performance-objectives/ [Accessed 26 Sept.].Wilson, B. (2019). The best international airport hotels. [Online]
Available at: https://thepointsguy.com/news/best-international-airport-hotels/
[Accessed 28 September 2021].