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Even though the client may see it as ritualistic, begin with positive data.
Ensure that the themes described in the feedback report provide enough detail to be accurately defined and useful
Quantitative data can illustrate trends and how widespread agreement is across the organization, but they can also provide too much detail for clients.
Language choices are important in presenting the data.
A common problem is that the practitioner will project his or her own feelings on the client.
“Be willing to confront the tough issues”.