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PESTEL ANALYSIS OF All Weather Seal of West MIchigan - Coggle Diagram
PESTEL ANALYSIS OF All Weather Seal of West MIchigan
Problem One:Supply Chain
Problem Two: Customer & Potential Customer Satisfaction
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Cost of importing supplies
Shipping costs
How far we are from the manufacturer
E
Manufactures being able to complete orders in a timely fashion
Install times
Number of install crews that can do both products (windows, metal roofing)
Labor shortages
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. "green" production
Customers wanting a "green" install and shipping
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Contracts protecting us and the manufacturer
Both parties holding up their end of the deal
Safety protocols in place
E
Weather delays
Showing and keeping up with our promise to have energy efficient manufacturers
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Orders being placed wrong due to entry error
Contracts not being signed correctly.
Internet not working well when giving quotes and when doing installs
S
Being green and saving on bills is of interest and wanting to conserve as much as possible
Energy efficient products offered
High end "green" products available
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Then there are those who want someone there for that personal touch and that is what we can get.
Can not offer virtual quotes and no contact quotes.
Potential and returning customers are hesitant to have someone at their home
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People get upset by this and file a lot of complaints that cause a legal headache
All homeowners must be present when given quotes and at time of install
Keeping a good BBA rating
Not being able to call people before 9 am or giving them quotes before 10 am
E
Making and keeping products up to code
Keeping products as efficient as possible
Customers switching to a cheaper more affordable company
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Loan interest rates due to inflation
Given quotes and can not buy due COVID economic strain
Unemployment
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Technology can make or break how a customer feels about a company
Poor marketing information system
Phones not working when people call in
Data entry errors.
Website design and social media design/layout
COMPANY IMPACT
Customers not happy (Kalogiannidis,2020).
Increased Costs (Kalogiannidis,2020).
Delayed installs
Low employee satisfaction (Kalogiannidis,2020)
Labor shortage
High risk of going out of business (Kalogiannidis,2020
COMPANY IMPACT
Customers going with a cheaper company
Customers going with someone they can purchase online from (Hamzah, Shamsudian , Why Customer satisfaction is Important to Business 2020)
They want needs met and to enjoy their new products (Hamzah, Shamsudian , Why Customer satisfaction is Important to Business 2020)
Customers wanting to get information from a lot more than one company (Hamzah, Shamsudian , Why Customer satisfaction is Important to Business 2020)
Previous customers wanting more perks for referrals and future services (Hamzah, Shamsudian , Why Customer satisfaction is Important to Business 2020)