Please enable JavaScript.
Coggle requires JavaScript to display documents.
Organization of Travel and Tourism Agency - Coggle Diagram
Organization of Travel and Tourism Agency
Travel Agency Concept
Record
In the 19th century, during the Industrial Revolution, people hardly moved from their surroundings, and if they did, it was for very specific reasons.
Expansion of Travel Agencies
With the advent of scheduled airlines, the travel agency business began to change
The idea of opening a travel agency has a natural appeal for many people.
First Travel Agent
Thomas Cook is reputed to be the first professional travel agent.
Role of Travel Agencies in tourism activity
They stimulate traveler restlessness
They channel the tourist streams
They design, organize, market and distribute travel services and tourism products .
contribute to the development of the destination
Informs and advises on destination, tourist services and travel.
Concept
A travel agency is a commercial company that is regularly and professionally engaged in advising or selling and organizing trips and other services.
Types of Services
Hotel accommodation
Tour scheduling
Ticket Reservations
Car leasing
Its position in the tourist market
Travel agencies need transportation to reach destinations.
Wholesaler: more organizational and Retailers: more distributors.
Travel agencies confirm the mission and service of companies dedicated to tourism.
Travel agencies have always functioned as international companies.
Travel agencies occupy an intermediate position between travelers, carriers, issuers and destinations.
Functions of Travel Agencies
Advisory role
It informs the Traveler about the characteristics of the destinations, services, suppliers and existing trips.
Help you choose the most appropriate in your specific case .
Mediator function
It consists of managing and intermediating the reservation, distribution and sale of tourist products.
Is that how it works:
the tourist service provider undertakes to provide the agency with the necessary information about its services and to provide the tickets that confirm their sale.
Definition
The social mission of travel agencies is to meet the travel-related needs of the tourism market.
Basic functions
Mediator.
Producer
Advisor
Producer Function
It consists of designing, organizing and marketing and operating travel and tourism products generated by the combination of different services.
The production function culminates with the commercialization and sale of the tourist product
Classification
Commercial scope
Retail Travel Agency
They market the products of wholesale travel agencies by selling directly to the tourist user or project.
Mixed Travel Agencies
They can simulate the activities of the 2 groups.
Wholesale Travel Agencies
They are those that plan, develop and offer all kinds of combined travel for its consolidation.
Traveler traffic
Stations
They send travelers to geographical areas other than the place where the travel agency itself is located.
Receptive
It deals with attending or bringing tourists from other geographical areas.
Classification types
Wholesaler
They elaborate tourist products at established prices, offered through catalogs.
Mixed
they become mixed and commercialize their product and even
Retailer
They market the product of the wholesalers directly to the customer.
Products
The wide variety of tourist offer together with the desire to travel has forced small companies to specialize in certain products.
Implementation of large groups of Wholesale Travel Agencies
Diversification appears due to a large number of travel agency.
Internet sale
Virtual Agencies
They are born due to the increasing use of the internet, from this trend the rapid reservation systems based on web pages arise.
traditional travel agencies see them as a strong threat and begin to incorporate this modality by offering direct services and services through the internet
Tour-Operators
formation of large business groups
It requires as the challenges of the subsectors that make up tourism.
The performance of the tour operators must be aimed at offering the highest degree of quality to their clients, compatible with the maintenance of the appropriate one.
use of carrier and accommodation
They contract mass with service providers.
in its organizing function it assembles or manufactures a new product based on another primary or basic product
They usually include clauses called plaza release or reléase.
functions
They have to combine offers, demand and make available to customers a product that meets their needs .
Capable of generating new ones, anticipating the demands of the market.
Creating a tourism product that meets the demand is unfortunately not enough to ensure its success .
Own brands
It acts as a source of income in tourism and as a powerful instrument of competition to the extent that it is identified with a mechanism that allows it to obtain more value for the price it has paid. .
Definition
They are characterized by using in their trips those means of transport or hotel chain of which they are owners, managers or in which they have a large shareholding.
It is characterized by producing and selling a large number of all-inclusive trips to the offer.
It is a company that, because it has transportation and accommodation facilities, operates, organizes and sells travel .