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STRATEGIC POSITION - Coggle Diagram
STRATEGIC POSITION
EXTERNAL
ENVIRONMENT
National competition: PORTER DIAMOND
Firm strategy, structure & rivalry: concentrate on rivalry
Factor conditions: natural advantages (mineral, weather, land), advanced factors like transport infrastructure, telecommunications, educational system, capital, HR (skill, motivation, price), knowledge,
Demand conditions: good at home before others
Related & supporting industries
Industry or Sector: PORTER'S 5 FORCES
Bargaining power of Suppliers
Competition/ Rivalry
Bargaining power of Customers
Potential entrants: legal monopoly, regulations and license required, high capital expenditure; competence; relationship; unique, patented processes
Substitutes
The macro environment (General business environment): PESTEL
Economic: grow, crisis
Social: sex; age;
Technology: online shopping, BNB
Legal: labor law, HSE, tax
Environment :
Political
Customers & Markets
INTERNAL ENVIRONMENT
Strengths & Weakness: SWOT ANALYSIS
The internal resources & competences = Strategic capability
Resources
&
Competences
Rarity
Organization support
Value
Inimitability
PORTER'S VALUE CHAIN
Primary activities
processing
outbound logistic
inbound logistic
marketing & sales
services
Supporting activities
Expectation & Power of stake holders
Culture, Belief, Assumptions