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Empathy map - Coggle Diagram
Empathy map
Says
Design & hospitality
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Receptionist seems bored, doesn't seem to want to be in hospital.
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Walls are white and blue, beds are also white
Hygiene
Hospitals have distinct, antiseptic smells
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Food
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Hospitals offer processed foods, when it's supposed to serve healthy food
Thinks
Food
Food should be nutritious, as the hospital are responsible for making patients feel better.
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Design & hospitality
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Minimal plaques about doctors, does not resonate with patients
Minimal posters about oral hygiene and disease, scares patient.
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