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Cocunat - Coggle Diagram
Cocunat
Maslow's Hierarchy
Social Impact
Self-Transcendence
Life Changing
Provides Hope
Looking Younger
Removing Wrinkles
Motivation
Affiliation & Belonging
Social Status
Looking Attractive
Self-actualization
Heirloom
Emotional
Badge Value
Nostalgia
Looking younger
Design/Aesthetics
Attractiveness
Better skin
Smoother Skin
Reduce scars
Less acne
Younger skin
Reduce dark spots
Fun/Entertainment
Reduces Anxiety
Better appearance
Social approval
Rewards Me
Theraputic
Healthier Skin
Provides Access
Wellness
Healthier Skin
Functional
Informs
Sensory Appeal
Smells good
Skin feels good
Quality
Natural products
High quality ingredients
Avoids Hassles
Integrates
Organizes
Makes Money
Influencer
Model
Connects
Feeling attractive
Attracting mates
Saves Time
Simplifies
Reduces Effort
Variety
Product for every condition
Reduces Cost
Bundles
Reduces Risk
Niches
Demographics
Women
50+
Slow down aging process
18-30
Skin health prevention
Competitive edge
Professionally
Socially
Attract mates
Have fun
Look your best
30-50
Look younger
Pre-kids
Skincare
Vegan/Vegetarian
Natural Products
Cruelty-free products
Complimentary Products
Lufa
Hair brush
Teeth Whitener
Epsin Salts
Essential oils
Bathbombs
Makeup removers
Hair removers
Hair products
Hair oil
Shampoo
Conditioner
Moistorizer
Hair curlers
Scrubs
Face masks
Make-up
Eyelashes
Eyeliners
Foundations
Lipsticks
Cheek boosts
Blush
Mouth wash
Lifestyle
shopping
mall
Channel
MAC Cosmetics
Sephora
Bath & Bodyworks
Victoria's Secret
Ulta Beauty
subscription boxes
Love Wellness
IPSY
Boxy Charm
online shopping
Colorpop Cosmetics
forhers.com
Kylie Cosmetics
Birth Control
Forhims
Jeffries
leisure activities
listening
music
radio
podcasts
reading
books
magazines
watching
movies
The Vow
The Notebook
tv shows
Grey's Anatomy
Gossip Girl
The Bachelor
education
reading
listening
school
online
on location
Main Products
Face/Body Products
Individual Products
Extraordinary Oil
What results are they after?
Real
Fight free radicals
Reduce skin sensitivity
Healthy skin
Moisturise Skin
Prevents stretch marks
Pregnancy prepartum
Recude stretch marks
Weight gain
Pregnancy postpartum
Weight loss
Smoother Skin
Treat dry skin
Prevent cracks
Firmer skin
Fantasy
Look like influencer
Having younger body
Look younger
Look more attractive
Look like a celebrity
What is their perceived roadblock?
Price point
Brand Loyalty
Ingredients
Allergies
Worth the investment?
Does the product work?
Tried a lot of products with no results
Authenticity
Cruelty-free
Natural
Amount time for results
How many uses can you get out of it?
All Products
What results are they after?
Real
Counter effects of heavy makeup
Close and refine pores
Smoother Skin
Detox Skin
Treat acne
Remove pimples
Treat dry skin
Treat oily skin
Clearer Skin
Look Younger
Remove Wrinkles
Firmer Skin
Soften Scars
Balance Skin
Color
PH
Remove dark circles
Remove Bags under Eyes
Fantasy
Fitting in
Look like their celebrity idols
Look more attractive
Look younger
Social Approval
What is their perceived roadblock?
Brand Loyalty
Ingredients
Allergies
Worth the investment?
Does the product work?
Tried a lot of products with no results
Authenticity
Cruelty-free
Natural
Amount time for results
How many uses can you get out of it?
material
quality material
Cruelty-free
Natural Products
size
Bundles
How long does it last?
Hair Products
Possible Uses
Product
What results are they after?
Real
Treat oily skin
Treat dry skin
Soften Skin
Reduce Signs of aging
Balancing Skin
Color
PH
Moisturise Skin
Reduce Wrinkles
Reduce Stretch Marks
Detox Skin
Remove pimples
Treat dry lips
Clearer Skin
Fantasy
Look naturally beautiful
Skin like a model
Feel younger
Body of a 19 year old
Feel more attractive
Look beautiful effortlessly
What is their perceived roadblock?
Brand Loyalty
Ingredients
Allergies
Worth the investment?
Does the product work?
Tried a lot of products with no results
Authenticity
Cruelty-free
Natural
How many uses can you get out of it?
Amount time for results
size
Bundles
How long does it last?
material
quality material
Cruelty-free
Natural product
Brand Name
Competitor Products
Pimple remover/stoppers
Anti-aging cream
Detox/cleansing products
Moisturizers
Facemasks
Lip balm
Wrinkle remover
Skin repair cream
Competition Niches
Clothing
Yoga pants
Comotologist
Teeth whitener
Laser hair removal
Hair salon
Super-foods
Spa
Make-up
Plastic surgery
Supplements
Vitamins
Minerals
Laser surgery for skin
Make-up artist
Belly bands
Rapid Hit Impact Test
Angle
Pain of Routine
The daily/nightly/weekly grind
Absolute Statement
I always/I never
Question
Do you/Can you/How/Why/What/etc
True/False Statement
True/False... This is/I do this/etc
Check/Check/NOPE
Did this...check
Did this...check
Did that...NOPE