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6.9 - Coggle Diagram
6.9
Growing firms must pay attention to
Understanding capital management
Keep monitoring the market
Monitor company policies
Build external relationship
Importance of cash
measure the financial liquidity
Dependency on few customers
making financial commitments before sales
Keeping marketing budget under control
Associating % of revenue to customers types
Locate unprofitable customers
ROI on a specific marketing campaign
Leadership
Delegation
Interview
Geon Energy Limited
Joint Venture
Arup
(International organization)
Access to clients in a range of sectors
Geothermal engineering limited
(Niche organization)
Special capability in geothermal energy
Geothermal Energy
Deep geothermal wells
Produce heat
For property developers and commercial space
Local low carbon sustainable heating
Feasibility was checked
Equal management
A director from each side
Measures of success
Commercial measure
Business must be profitable
Shifting to green energy
Low carbon emmisions
Growing a business
Large firms foster innovation by
Intrapreneurship
Entrepreneurship within the firm
Founding innovative subsidiaries or spin-off companies
Acquisitions
To remain competitive and innovative