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Semioticians - Coggle Diagram

- - - - Theory: Language is the result of a combination of units that form an statement
      - Contribution: The Sign's model: Signified (concept) and signifier (the form it takes)
      - Example:
        
        When we are navigating on the internet, sometimes we face the well known "Pop-Ups" which are some kind of advertisement, among them, there exist the pop-ups that are actually a trap for naive web users,this kind of advertisements have bottoms with the word "Free" and of course, when someone read this they only think in receiving something for free, and that is the way in what so many people are tricked.
- - - - The PC Icons, as the one for Word or Google Chrome.