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Assessment Task - Festival Promotions Due Week 9 Originate and develop…
Assessment Task - Festival Promotions Due Week 9 Originate and develop concepts and create and manipulate graphics
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Assessment Instructions:
1 Research
a) Using my own research, explore and evaluate current trends in festival promotions
b) Identity and evaluate, suing critical thinking any gaps missing in the festival market to help assist in generating new ideas
c) Brainstorm my festival of choice. This should include but not limited to
- Pomoter (me)
2 Name of Festival
3 Date
- Location
- Line - up/exhibitions/schedule of events
d) Develop 2 different concepts that could be applied to your festival. This should include but not limited to:
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- the specifciatoins of the 2 online advertising pieces
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- What the social, ethical and environmental impacts of your concept would be
- What are the legal, ethical and contractual information when working with different magazines.
e) using the above information, create an overall written concept supported by thumbnail sketches
f) In Small groups, pitch both your concepts to your concepts to your stakeholders. Refine the selection of the chosen concept, based on feedback (record in EVD)
g) Through discussion with peers, further develop and refine the concept using a range of creative and practical criteria to evaluate the constraints of your concept/ideas. Push ideas. to the limits.
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