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Strategy, Interconnected strategic issues - Coggle Diagram
Strategy
Definitions
Determination of the long-run goals and objectives of an enterprise and the adoption of courses of action and the allocation of resources necessary for carrying out these goals
Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value
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3 levels
Corporate
overall scope of the org, how value is added
geographical scope, diversity of products/services, acquisition
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Functional
how components of the org effectively deliver corporate & business level strategies in terms of resources, processes, and people
raise finance to fund growth, etc.
Other contexts!
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Family businesses
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Family control, handing over to next generation, may be given higher importance
Resource constraints, being acquired, making acquisitions, complexity around leadership
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Strategy research
context
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multiple layers of environment, internal and external
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Framework
3 Horizons
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3 - possibilities
R&D, uncertain outcomes, start-up ventures
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