Please enable JavaScript.

Coggle requires JavaScript to display documents.

QUALITATIVE RESEARCH - Coggle Diagram

- - - - PERSONAL
      - FOCUS GROUP
      - TELEPHONE
      - EMAIL/INTERNET
      - UNSTRUCTURED
      - STRUCTURED
      - SEMI-STURTURED
      - COMMUNICATION
        
        EXPLAIN UNCLEAR QUESTIONS
        
        SENSITIVE TO REACTION
        
        EXPLAINING PURPOSE
        
        AVOID ACTION THAT MAKES UNHAPPY
        
        PUTTING INTERVEWEE AT EASE
        
        NO FROWNS AND DISAPPROVING LOOKS
        
        FIRST IMPRESSION
      - THREATS TO QUALITY OF
        OBSERVATIONS AND INTERVIEW
        
        OBSERVER BIAS
        
        HALO EFFECT
        
        OBSERVER EFFECT
    - - PUBLIC DOCUMENTS
      - PRIVATE DOCUMENTS
    - - FIELD NOTES
        
        DETAILED
        
        DESCRIPTIVE DATA
        
        REFLECTIVE DATA
        
        GUIDELINES
        
        START SLOWLY
        
        NO PRECONCEPTIONS
        
        AS SOON AS POSSIBLE
        
        DISCUSSION MAY ALTER INITIAL PERSPECTIVE
        
        NUMBER
        
        LIST
      - PARTICIPANT OBSERVER
        
        ADVANTAGE
        
        DISADVANTAGE
      - NON-PARTICIPANT OBSERVER
        
        ADVANTAGE
        
        DISADVANTAGE
      - COMPLETE PARTICIPANT
        
        ADVANTAGES
        
        DISADVANTAGE
    - - VIDEOTAPES
      - FILMS
      - ART OBJECTS
      - WEBSITES
      - PHOTOGRAPHS
      - E-MAILS
      - TEXT MESSAGES
      - PODCAST OR ANY FORMS OF SOUND