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BOHO Hotel concept - Coggle Diagram
BOHO Hotel concept
Hotel requirements
General
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Well mainteined landscape, with point of attraction (photo shooting and Instaplaces)
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F&B
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Use local receipts, local products
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Kid's friendly (kid's buffet, kid's menu, kid's
corner, amenities)
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Imported alcohol, high quality local alcohol (
bottled wine and beer)
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Wellness & Leisure
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Sauna, hammam, steamroom, jacuzzi
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Volleyball court and/or football and/or tennis court, etc. (boccia)
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Strategy
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Inclusivity
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Travelers, who does not speak foreign languages
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CJM
Couples
Couples 20-80 y.o. from CIS countries, mostly from Ukraine, middle and upper middle class traveling for leasure and shopping. Value time, health/sport, loved ones, self-development, freedom and innovation
Family
2 adults with 2 children up to 12 y.o., middle and upper middle class traveling for leasure and shopping. Velue loved ones and health
Girls in travel
Group of ladies 20-80 y.o. from CIS countries, mostly from Ukraine, middle and upper middle class traveling for leasure and shopping. Value time, health/sport, loved ones, self-development, freedom and innovation
Solo guest
Single guest 20-80 y.o. rom CIS countries, mostly from Ukraine, middle and upper middle class traveling for leasure and shopping. Value time, health/sport, self-development, freedom and innovation
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