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COLORS - Coggle Diagram
COLORS
PEOPLE'S COLOR APPRECIATION
Got more sophistcated
Ex: the paint market
so many more colors have been created
people are willing to invest time and money to choose the best color for themselves
HOW WE ASSOCCIATE COLORS WITH MENTAL WELLBEING
We respond emotionally to different colors
Historically typical
GOES TOGETHER WITH CULTURE
Different cultures associate colors to different meanings
different colors are used in different occasions in different countries
COLOR PERCEPTIONS ARE SUBJECTIVE
Everyone has different taste, background, culture, memories,...
Colors are infused with memories/ experience
Reminds people of the things they look forward to
Helps people recognise allegience, boundaries and groups. Ex: football teams,...
Color is a language
HAVE CONTRADICTORY MEANING
Ex: Blue
Color of the sky, represents hope, freedom, joy,...
At the same time, it's the color that is specifically associated with depression, sadness,...
Ex2: Green
Color of nature, of environment, of youth and birth
Also represents decay, toxic, being unhealthy...
COLOR PERCEPTION DEPENDS ON CLIMATE?
Yes, and they also depends on various different things like moisture/ humidity, lighting
Other affectants might be the technology, different TV screens, smartphones, desktop or laptop screen can change the color visually
HOW CAN COLORS BE CULTURAL AND PERSONAL AT THE SAME TIME
Cultural and personal are usually intertwined
culture is proved to affect people's preference subconciously
PICKING COLORS FOR DESIGN
consider:
color distribution
color's interaction with each other
how the color appear on a surface/ material
the color in different lighting situation