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Distribution Channel Analysis - Coggle Diagram

- - - - Having a running website allows me to have customers come to my website and see all of the services I offer
      - Having my prices also allows them to compare my prices to competitors and see that I'm the better option
    - - Running an advertisement for when a customer looks up doggy daycares allows them to see my company front and center
  - - - Having signs outside my business is free advertisement
        
        Having them want to call or ask for more opens up the possibility that I can acquire their business
    - - Offering for customers to come in and ask questions whenever allows them to see that I am available and personable
        
        This increases the chance that they'll choose me over the competitor
- - - - All dogs are welcome at the daycare so this allows me to target all dogs
      - I'm not targeting cat owners, so this decreases my market
  - - - Dogs who need medication for conditions, and instead of the owner leaving work or worrying about the dog having their medicine, I can administer it
    - - Puppies especially have problems chewing on furniture and bladder issues. This leads to the house being destroyed but instead of locking them into a kennel all day, they can get all their energy out at doggy daycare
    - - Some dogs cannot handle being alone during the day so when the owners at work, they freak out. Instead of medication, they can come to doggy daycare
    - - Dogs in wheelchairs or elderly that can't eat on their own, I can take care of with the owners instructions. This allows the owner to be at work worry free
- - - - I would pick the dog up for daycare and drop them off afterwards
      - This helps especially busy owners who may not have time to get their dog to daycare or are running late in the mornings
    - - I would make myself available for customers in case of emergencies
        
        Examples of an emergency would be a car accident, sickness, unexpected travel or any situation where the owner cannot promptly care for the dog
    - - I will accept all breeds including breeds on the aggressive dog breed list
        
        I do not believe in the list and do not associate any breed with born aggression, it's about training
      - My german shepherd has been denied daycare because of her breed so I am stopping this with my business
      - Because I'll accept all breeds, dogs will have to be separated by size and temperaments to lower risk of fights or injuries
- - - - A service I want to offer for my business is grooming, but I am not licensed myself so I would hire a groomer to do this
      - Offering grooming services twice a month will increase my revenue and bring people in that are not coming for doggy daycare, but for grooming
    - - If I don't have time to make the homemade treats, I can buy some from a person who sells them already
      - Selling homemade treats for my business will be another revenue stream for me that is not already included with the doggy daycare
  - - - If I have time, making the homemade treats myself will save me the cost of going to an intermediary
        
        This is an important cost to save when I'm first starting up and do not have a lot of disposable income
      - Offering different services and products is a great way to bring money into my beginning business