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SOCIAL COMMUNICATION - Coggle Diagram
SOCIAL COMMUNICATION
THE MEDIA
In addition to the traditional National Radio, there is a television channel, a radio and a newspaper.
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In our country, most of the newspapers, television channels and radios belong to companies or private persons.
The media (mainly television, press, radio and the Internet) are instruments through which messages reach us.
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WAYS OF COMMUNICATION
We are all born with a certain need for communication that is expressed in crying, searching for food and the ability to perceive what surrounds us.
We can communicate with others through speech or sharing activities, and with our environment through work and contact with nature.
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COMMUNICATION
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Through communication we can express our thoughts and feelings, and contribute to our personal and social growth.
We watch and hear news all the time, we talk to people in person or on the phone, we send and receive messages and letters.
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ADVERTISING
"Advertising is distorting the main function of the media. From disseminating information and energizing cultural values.
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To use the national communication structure for commercial purposes, instead of using it for cultural, educational and informative purposes, is to go against the true promotion of the country. "
Advertising is necessary, but it has serious dangers, as many authors have noted:
MASS CULTURE
Mass culture provides images, objects and forms of consumption that we share with people from other places.
Television as an audiovisual medium, combined with the internet, music and video games, combined with the needs, identity and consumption of young people produce what is known as mass culture, because it affects large groups in society.
We can identify with people from all over the world who consume Coca-Cola and have visited Disney World, share the same musical tastes with us, have seen the same movies, or like the same characters.
