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24/5/2021 GU - Coggle Diagram

- - - - YouTube / Podcast / Blog
        
        Written
        
        Email Marketing
        
        LinkedIn
        
        Blog
        
        Twitter
- - - - What keeps them up at night?
      - What change do they most desire to see?
- - - - Alternatives
        
        DC Calls
        
        Challenge Launch
- - - - Membership Model: £25 p/month
        
        or £250 for annual
    - - Then £25 p/month
    - - Gym £25 p/month
    - - Can use 15% off
      - Value stack
      - Perceived value
      - Buy one, Gift one
      - Use of 7s