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Ideal State - Coggle Diagram
Ideal State
IdeaRX has leverage due to
Exclusive products
Difficult switch over
High cost savings
Tech adoption
Rare item sourcing
Market Dynamics
Price
Demand
Unmet need and burning problem
supply
Entry barriers
Emotions
Smart
IDeaRX has control over
Payment
Procurement
Market
Large addressable market - Say 10000 cr where we can take 10%
Or a quite niche of 2000 Cr where we can take 50%
No internal enemy