Promoting
Where is it done at?
Why do we promote?
Who are involved in promoting?
Create Brand Loyalty
Increase Brand Awareness
Audiences
Promoters
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Job Seekers
Consumers
Stay in the competition
Online
Offline
Billboards
Seminars
Broadcast
Websites
Games
Search Engines
Social Media
Blogs
YouTube
Most mobile games
DuckDuckGo
Methods/Ways of promotion
Paid
Unpaid
Sponsorships
Sales and discounts of products
Advertising
Word of mouth and opinions
Radio
TV
Helps to make a brand stand out from others
What is Promoting?
Inform your audiences that your product exists
allows an entity to attract customers and increase long-term user base
When do we promote?
Generate Sales
Profits and more revenue
the publicizing of a product, organization, or venture so as to increase sales or public awareness.
"a sales promotion company"
Oxford Languages
Events
Release of New Products
Festivals
Conventions
Encourage, publicise, urge
Type of marketing communications used to inform target audiences of the good things of a product, service, brand or issue
Wiktionary
Reviews (Unpaid)
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Special Interest Groups
Producers
Government
Middlemen
Businesses
Successful promotion has the ability to nurture relationships with consumer through retention and engagement
Successful promotion leads to higher revenue
A brand need to be different as it adds unique value to a company, giving a reason for customers to choose the company's products
A brand needs to create something memorable, so that audiences are able to remember about the existence of your products and may purchase them
Exhibitions
Reviews (Paid)
Funny designs to attract customers