psychology approaches

behaviourist approach

social learning theory

the cognitive approach

the biological approach

assumptions

only interested in recording observable behaviour

reject introspection and mental processes as they are 'not relevent'

behaviourists prefer lab studies in order to control and objectify subjects of their research

they believe that all behaviour is learned and that the process of learning is the same in all species so animal studies can transfer across

they only believe in two forms of learning, classical conditioning and operant conditioning

classical conditioning vs. operant conditioning

pavlov showed that dogs could be conditioned to drool at the sound of a bell via classical conditioning and the bell being rung every-time that the dog was given food

skinner showed that rats/pidgeons could be conditioned to press a button to recieve food by using negative reinforcement which is different to classical conditioning

he also showed that the button could be pressed to stop a negative stimulus such as an electric shock in this case.

assumptions

all behaviour is learnt through the observation and imitation of others

SLT says that learning occurs through classical and operant conditioning indirectly and directly

vicarious reinforcement is the process of learning a behaviour via the observation of consequences of behaviour

mediational processes

attention-the extent to which we notice certain behaviours

retention-how well the behaviour is remembered

motor reproduction-the ability of the observer to perform the behaviour

motivation-the will to perform the behaviour, which is often determined by wether the behaviour is rewarded or punished

identification, when people (particularly children) imitate people they identify with.

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approaches

belief that mental internal processes should be studied unlike behaviourist approach

processing is done through the role of schema which is the beliefs and expectations learnt over time for example sitting on a chair

theoretical and computer models, theoretical models are abstract computer models are concrete

babies are born with a simple schema for suckling for example but as we grow up we get more complicated schema

each model is used to explain certain mental processes, for example the information processing approach suggests that info flows through the system in stages.