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B2B EC & Innovative EC Systems, Alibaba.com, *figure 4.7 : https…
B2B EC & Innovative EC Systems
.
4.4 E-Procurament at Buy-Side E-Market Places
a) Procurament
: purchase goods and services by organizations
a.2) Procurement methods:
( :check:, :red_cross:). --> minimize inefficiency --> automate activities
Main objective:
E-PROCUREMENT
a.1) Inefficiencies in Traditional Procurament Management
Procurament management: Planning, organizing, coordinating --> goods and services --> organization
Correct situation: Introduce
E-PROCUREMENT
:star:
a.3) E-Procurement Concepts
: E-procurement (electronic procurement is the online purchase of supplies, materials, energy, work, and services. It can be done via the Internet or via a private network such as an electronic data exchange (EDI).
The Goals and Process of E-Procurement
-Auctions, contract management, vendor selection, management. etc (
MORE EFFICIENT)
Types of E-Procurement
1) Buy a buyer's own website
2) Buy at sellers’ store
3) Buy at exchanges
4) Buy at others’ e-market sites
The Benefits and Limitations of E-Procurement
- Visibility of the supply chain
b) Buy-Side E-Market Place
:a company purchases from many potential suppliers; this type of purchasing is considered to be many-to-one, and it is a B2B activity.
5.4 Digital Disruption & Sharing Economy Models
Digital Disruption
Emergence of new digital products/services/businesses disrupts the current market
'Do-or-die'
Sharing Economy Models
Accomodation sharing
Free accomodation
Home exchange
Ride sharing
Collaborative : commerce --> B2C
.
5.5 P2P Models
.
Selling and Buying
Money Lending
Move loans to the web
Auctions
General/Specialized sites
4.1 B2B E-Commerce: Concepts, Characteristics, Models
Definitions and Basic Concepts
:star:
B2C vs B2B
Business-to-business e-commerce
(B2B EC) refers to transactions between businesses conducted electronically over the Internet, extranets, intranets, or private networks.
What Drives B2B EC?
B2B EC includes collaboration with suppliers, buyers, government.. through use of mobile computing, Web 2.0 tools, public social networks
B2B Transaction Models
B2B Components
Types of Materials
What do companies buy/sell?
Direct
materials: used for the making of products
Indirect
materials: items which support operation and production (
non-production materials
)
B2B Marketplaces
:
Vertical
Marketplaces: one particular industry or segment
Horizontal
Marketplaces: trading is in a service or product used in many types of industries
Online Services Industries in B2B
Travel and Hospitality services (e.g., American Express Global Business Travel)
Real estate services
Financial services
Banking and online financing
Recruiting and staffing services
Others
4.2 B2B Marketing: Sell-Side E-Marketplaces
Sell-Side Models
B2C
= manufacturer/retailer electronically sells directly to customers from storefront/webstore
B2B
e-marketplace = business sells products and services to business customers electronically - usually over extranets
Sellers in Sell-Side model can be...
Raw material producer selling to manufacturers
Manufacturer selling to an intermediary
Intermediaries selling to retailers or businesses
B2B Marketing
refers to marketing by manufacturers and wholesalers along the sell-side of the supply chain
(one-to-many) :star:
Intermediaries
Online Intermediary
: a third part entity that serves as transaction broker between the buyer and seller.
Sell-Side Marketing Methods
1.
Selling from electronic catalogs with fixed prices
2.
Selling via forward auctions
3.
One-to-one selling - usually under a negotiated long-term contract
4.5 Reverse Auctions at Buy-Side -E-Marketplaces (E-Trending)
a) The Major Benefits of Reverse Auctions
.
1) lower cost of items purchased.
2) reduction of administrative costs of procurement.
3) reduction of corruption and bribes.
4) decrease in time to receive the goods
b) Conducting Reverse Auctions
c) E-Tendering by Governments
.
e-reverse auctions for their purchasing.
d) Group Reverse Auctions
.
Increase their bargaining power
B2B reverse auctions (private or public)
4.3 Selling Via E-Auctions
Benefits of auctions on the Sell-Side:
Revenue generation
Cost savings
Increased "Stickiness"
Member acquisition and retention
Forward auctions
= auction where a seller entertains bids from multiple buyers (one seller, many potential buyers)
Ways to conduct auctions
1.
Auctioning from the company's own website
2.
Intermediary auction sites
Alibaba.com
*figure 4.7 :
https://media.springernature.com/original/springer-static/image/chp%3A10.1007%2F978-3-319-10091-3_4/MediaObjects/327051_8_En_4_Fig7_HTML.gif
(
extranets
are controlled private networks that allow access to partners, vendors, and suppliers)
Dell.com
Intel.com
Figure 4.6
https://www.google.com/url?sa=i&url=https%3A%2F%2Fslideplayer.com%2Fslide%2F4618976%2F&psig=AOvVaw2QbRVdR8epQo3WFO1_uKBB&ust=1622665026429000&source=images&cd=vfe&ved=0CAoQjRxqFwoTCKCp7bag9_ACFQAAAAAdAAAAABAD
Fig 4.5
https://www.google.com/url?sa=i&url=https%3A%2F%2Fslideplayer.com%2Fslide%2F14390186%2F&psig=AOvVaw07u-YGC0NQ5dQajFSYZl06&ust=1622665220642000&source=images&cd=vfe&ved=0CAoQjRxqFwoTCNiyq5Oh9_ACFQAAAAAdAAAAABAD
Liquidation.com
W. W. Grainge
r
Fig. 4.4
Fig. 4.2
govliquidation.com
