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Company - Coggle Diagram
Company
Clients
To C
User
Portrait
Age, motivation, scenarios, etc.
To B
Name
Scale
Industry
Estimated order volume
Programs
Business Model
Framework for how company creates value
Subscription? Transactional? Freemium? Affiliate?
Service/Product
Name of
product/service
Specialities
Ratio of contribution to revenue
Market acceptance/feedback
Background
Basic info
Founding time
Capital
Headquarter & offices
Scale
Market positioning
Brief Intro
Core team
Title
Name
Contact info
Partnership
Partner's name
Scale
Industry
Partnership programs
Benefit from partnership
Investment
Acquisition
Acquired
company
Time of acqusition
Background of acquired company
Cost on acqusition
Acquisition strategy
Invested company
Investment strategy?
Background of invested company
Money invested
Time of investment
Funding
Funding Round
(Series A/B/C)
Investors
Amounts raised
Funding purpose
Funding time
Share of investors (ratio)
Data
Website
traffic/visits
PV/month, nationality of visitors
Product downloads/usage
Turnover rate
Operation cost
e.g. labor cost (salary)
Revenue
Conclusion
& other findings
News report
acqusition?
strategic investment/partnership?
Major competitors
Name
Scale
USP (Unique Selling Point)
Estimated Market Share