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Building long-term success - Coggle Diagram
Building long-term success
operational risk and resilience
managing risk
recovering from event
reducing likelihood
reducing the impact
complexity process
percentage of chance of occurence
general impression
impact
impact matrix
safety
public relations
organisational objectives
finacial
environmental
likelihood
likelihood matrix
degree of control factors
industry history of occurrence
hazard
technology
organisation failure
supply chain
human capital
customers
politics
managing the political context
understanding political context
strategic direction and scanning
building alignment and alliance
reading people and solution
interpersonal skills
personal skills
understanding political context
analyzing political context
stakeholder analysis
power
low
minimum effort
keep satisfied
high
keep satisfied
interest
high
key players
low
keep informed
employment relation
crises management
managing crises
implement the response
formulate a response
acknowledge the problem
asses the incident
external generated crises
internal generated issues-brand sabotage
customer brand saboteurs
employee brand saboteurs
anit-company behaviour
under-performance
service recovering failure
empowerment era
sustainability
shareholders power
employee involvement and participation
empowering workers
employee voice
marketing
measuring success
measures of marketing success
using multiple measures
time frames in evaluating marketing success
key marketing measures
distribution/availability
customer dissatisfaction
number of new products
market share
gross margin
sales
awareness
relative price
customer satisfaction
relationship marketing
type of relationships
awareness
exploration
expansion
commitment
dissolution
customer loyalty
service-dormant logic
benefits of relationship marketing
commitment, trust, customer orientation and communication
customer value and customer satisfaction
business-to-business relationships
internal marketing
benefits
impact of staff
internal marketing communication
critical service interaction
unfair customers
types of employees
the importance of quality
innovation
quality system
improving performance
quality management
quality assurance and quality control