The Greens / Project X
words
issues they deal with
A Treaty Now with First Nations people
Build a million homes and give renters real rights
Fight the climate emergency with 700% renewable energy
Manufacturing revival in the clean and green industries of the future
A national jobs and income guarantee for all
Investing in sustainable infrastructure – from renewables to high-speed rail
Make billionaires and big corporations pay their fair share
Equality for all and freedom from harassment, violence and discrimination
Restore free education – across public schools, TAFE & university
A caring society that properly invests in aged care
Universal free childcare and access to early childhood education
Defend and extend Medicare – including dental and mental healthcare for all
Fix our National Disability Insurance Scheme
Care for nature with a job-creating Nature Fund and a stronger watchdog
A new relationship with the world, increase to foreign aid and protect refugees
A safe climate
A fair future where the economy serves people, creates a safe climate, and a healthy environment.
concepts ideas
Cartoon story using animals: Where an old whale tells a tale of the good old days, explaining what the sea used to be. Then teaching the young whales how to avoid risk (plastic bags, whale hunters, holding breath)
Using Green youth ambassadors; such as Greta Thumburg / could see her have a conversation/interview with someone who doesn't believe in climate change as an educational vid. Her knowledge would argue to chnage.
Parody of trump:Using his name and image, to make a viral message, he is known globally and recognised in a most unpopular way, take the piss out of him.
Stats and facts: finding some of the most shocking facts, designing them well and "pretty" as a recognisable collaborative set of posters.
Bike riding; Campaign encouraging bike riding and its benefits mentally, physically and environmentally.
Check your power: campaigning encouraging the people to put pressure on factories and large produced items to use sustainable electricity.
Shift focus: shift peoples views from covid to enviro, changes in enviro since covid, the impact of the environment with covid positive and negative.
The sustainability stamp: A stamp put on clothing labels to show hey are sustainable and ethically sourced materials, stamp an be put on labels, shop fronts and become recognisable
animals often used in climate champignons
orangutans
elephants
tiger
polar bear
whale
climate change
deforestation
plastic
pollution
education
rising sea level
green house gas
carbon foot print
When will you listen: you have seen this, this and this (climate-based shock issues, ice melting, deforestation, plastic in oceans) what will it take for you to change
what people can actually do
turning power points off
reuse plastic
recycling infomation
introducing more small bins
smaller bins to reduce the amount of rubbish people are allowed to produce
we, us togetherness
bike ridding
series of events to doomsday: have a character go through their day to day habits, leaving lights on, driving car, eating meat. Flip 10 years forward to the impact all these small things now have
koalas
know ur power
know what is possible for you to do, here are some solutions to what's in the happening
media
Fires: An update from fires last year, what's good effects on environment and how the environment still needs help
poster
tv ad
stickers
use guilt, point out you shouldnt feel guilt like drinking water it is nessasary
planting trees, help reduce co2
donate: donate to enviro based issues
Coal mining = alternative jobs, people make it work. the goverment can step in
Call out to shareholders: Ask if people are investing in things they care about, are they proud of their investments, do their investments affect the environments
app/track your power
Right now this is happening: what's currently is going on in climate change
not driving
what products in supermarket have palm oil
Recycling right: Teaching kids young, how to recycle. Perhaps introducing, a bin per street for composting, compost bins at parks then used by the park where locals can bring their waste.
click to edit
tag lines
nature's allies
Earth Hour: During summer can schools and universities do it more, when they don't need heaters. Do it more often
deleting emails for more power
public transport, make it friendly again, people not wanting to do on due to COVID
education on the outer suburbs 50 km radius around metro areas
NOTES FROM CLASS
developed world contribute to the most of the impacted issues not developing nations
8 billion people, population of the developed world is 1.3 billion. each person is responsible for 7.7 people
audience is 1.5billion
start developing topics
for the planet
Our plant needs you
Do it right, recycle
positive planet
drink bottle
pamphlet, for mail boxes
refined ideas
recycle right
media
brochure for mail box with pop out stickers for fridge or magnet
concept
For this concept it would be based round education people the correct way to recycle and how to do it right, inorder for recycling centers to work to their best capacity
dooms day
concept
The idea for this concept was to create a disaster world where it would show what the earth will look like if we don't dramatically change our habits. Could include shooking environmental statistics to scare the audience into changing some of their habits.
media
TV advertisement
Poster - with a world in ruin
bike riding
concept
As a result of COVID people are less inclined to go on trains, trams and buses. Would like to promote bike riding and the construction of bike lanes. encouraging people to take care of themselves and the environment
media
posters
sustainability stamp
concept
creating a fabric stamp the clothing brands can get if their clothing is ethically and sustainably made.
media
create the stamp logo
create a poster to promote the stamp
Meat Free May: campaigning people to go meat free for the month, maybe unrealistic due to advertising for a lifestyle change.
Responsibility
Concept
Calling people to action for the developing world. meaning every one person in the developed world is responsible for 7.7 people in the developing world.
Media
poster
train sticker
TV Advertisment
sponsored instagram ad series
TikTok: using tiktok to make short videos on how to recycle certain products. the whole page will fill up with recycling dos and don'ts over time. tik tok allows for its users to interact with the campaign.
behaviour change
behaviour change
behaviour change
behaviour change
behaviour change
The change this campaign will ask of the audience is to hold themselves accountable for their own production of waste and make them think about their actions knowing that they are responsible for almost 8 people in the developing world
This concept would ask its audience to start riding a bike or other mode of transport, in order to reduce their carbon footprint. Will also look into its benefits on the person health wise
this campaign aims to educate people on how to properly recycle, as its widely unknown what not to do and to do. The campaign will aims to education children as well as adults and get them to recycle in the right way in order to save the amount of sorting which happens are recycling centers.
This campaign would be based on letting people know about the stamp, and where to look for it on the garment.
The campaign will ask the audience to reflect on their behaviour and how to prevent what is happening
Strength and weakness
Strength: is it makes the person responsibility of 8 people in the developing world make them think less selfishly. Powerful statistics could be used to hold the person responsible
Strength and weakness
Strength: Can use covid to say you couldn't get out last year but you can this year, get on your bike
Weakness: It would become fairly wordy in the form of a poster as there is a fair bit to communicate with in the campaign.
Weakness: people may do it for a little while however easy to go back to driving a car, if people don't already have a bike it asks they get one.
Strength and weakness:
Strength and weakness:
Strength and weakness:
taglines:
recycle right
Reduce, reuse, recycle
find the right bin
which one?
which bin?
trash?
recycle rubbish