What are the different demand drivers ?

Website optimization

Product

Customer Care

Price

Wide variety of payment methods enables the customer with safe and secured transactions

The website should be easily accessible

Lowering the price helps in increase of sales. But we need to achieve the optimal point of the pricing.

Competitive pricing would attract a larger consumer base

Increasing the variety of products would enable the consumers to buy more products, thus increasing revenue

Better quality of products play key role in increasing the sales

Having a user-friendly online platform will help in boosting the revenue by a huge margin

Customer satisfaction plays a key role in improving sales

Having a good customer care team is essential in increasing the customer experience

Comprehensive knowledge of consumer base

Advertising

A good advertising team would be pivotal in the success of a company

Advertisements should be relatable

Introduce more offers that are consumer engaging

Perks/Incentives

Customers should be given loyalty points, thereby giving an incentive to shop again

Have clear Calls-To-Action. Making every step as clear as possible boosts the success rate of the Ad

Having a compelling message is essential as it gives the consumer an incentive to open the page. Using images also help in the success of an Ad Campaign

Analyzing the reasons for the sales of products

Availability on social media is necessary. It creates a personal connection with its consumers

Medium Demand product - Quality-Price factor can be improved

Low Demand Product : Quality-Price factor isn't analyzed or the consumers aren't interested in the product

High Demand product - Quality-Price is optimal for this product and act as the Cash Cows for the retailers

Company certified products should be introduced that will give customers quality assurance and fast delivery guarantee

Knowing which product needs to be targeted at to which age group of consumers

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Include PPC Ads

The company selling their products would pay to have their product advertised on the first page of the search

Quicker the product delivered , happier is the customer, thus willing to buy more from the company

An Offer-wall should be introduced where all the latest deals and offers should be updated