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ANALYSIS AND STRATEGY - Coggle Diagram

- - - - The structure of a company must follow its strategy.
        The company could be focused on being number 1 in the market, or reducing costs, or being the best quality or the most innovative.
        Whatever you want to achieve, your structure should allow you to do it. Like the example of the bridge, the structure of the company should be molded to what you want to achieve.
        
        First you define what you want to achieve (goals and objectives) and how it will be achieved (strategy), and then you define with what structure it will be achieved.
        Defining goals and strategies is a matter of planning. For this reason, the first phase of the administration cycle is Planning. Suppose we haven't planned yet. Let's do it now.
- - - - Of course, for this to be useful you have to answer honestly.
        By answering these and other questions, we will be able to know where we are, that is, "how is things going".
        We will already be clear about our starting point.
- - - - See how easy it is? Dreaming costs nothing, but it is worth a lot: don't be afraid to dream.
        Planning, elegant as it may seem, is actually a dream process.
        When planning our life or that of our company, when planning our career or the products of our company, what we do is dream.
        The bad thing is not in dreaming, but in waiting for dreams to come true on their own and overnight.
        
        The great corporations, the great inventions, the best businesses are the result of dreams ... worked.
        The Machetazo, the Panama Canal, CERPA, the European Union, the automobile. They are all dreams worked.
        
        Your dreams are your objectives, they are your goals, they are the explanation of where you want to be.
        As for your company, hotel, school, university, organization, family, in short, dream how you want it to be in the future: that is the goal you want to achieve.
        They are not decision tables or formulas that take companies to the top, they are dreams worked out. Dream.
- - - - We have already done our planning, now we can organize. Organizing requires distributing tasks, resources, authority, and responsibility.