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BUILDING LONG-TERM SUCCESS FOR AN ORGANISATION - Coggle Diagram
BUILDING LONG-TERM SUCCESS FOR AN ORGANISATION
MARKETING
internal marketing
benefits
support customer
promote brand identity
staffs' role
types of employees
marketing relationship
foster
customer loyalty
customer orientation/empathy
commitment/ trust
customer satisfaction
customer relationship life cycle
commitment
dissolution
expansion
exploration
awareness
business to business
relationship states
communal
transitional
damaged
transactional
OPERATIONS
Risks
Product life cycle/ cycle of innovation
suistainable innovation culture
Quality
HUMAN RESOURCE
Management
planning and budgeting
Organizing and staffing
controlling and problem solving
reducing uncertainty
stabilizes organisation
Employee Relations
Leadership
key characteristics
developing a vision
encouraging customers to purchase
create
uncertainty
change
motivating employee
models
Leadership as Person
The Charismatic leader
Leadership as Position
distributed leadership
Leadership as Result
Leadership as Process
The perceptions of followers
The context
Outcomes
Leadership as Purpose
Moral leadership
transformational leadership
Transactional leadership