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Three lenses for IT Strategy, Lenses to your telescope - Coggle Diagram
Three lenses for IT Strategy
Value chain
Magnifying glass
Helps to recognise where our firm can use IT to reimagine how its earns its keep
Zooms in to compare our company to its arch rivals in how it create value
Strategy how to deliver more than the archrivals
The Competitive Litmus Test
Weather a particular IT asset can create a sustainable competitive advantage?
It is about using IT asset to create competitive advantage and sustain it
The lense is your microscope
Zooms is on an individual IT asset for whether it can offer a sustainable competitive advantage ver your archivals
An IT asset creates a competitive advantage if it is a valuable and rare
you can sustain it if your archrivals cannot imitate the asset of find a substitute
Eg: purchased apps can often be imitated
Solution: Creating new apps faster than they’re imitated
Five forces model
Zoom out to level of industry
Helps to understand how IT is altering the rules of competitive for every firm in the industry including archrivals
HOW IR IS AFFECTING YOUR INDUSTRY?
1) IT increases transparency
2) IT can erase geographical constraints
3) IT can blur industry boundaries
4) IT can enable legacy-free business modals
5) increase operational effectiveness
6) IT enables unconventional competitive barriers
Lenses to your telescope