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Block 3-Building long-term succes index : - Coggle Diagram
Block 3-Building long-term succes 
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Politics of business and management
Political context
societal perspective-political context existing in the world,Europe,country region
organisational perspective-political context inside one organisation,department,office and outside in its business environment
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Political astuteness framework-personal skills,interpersonal skills, Reading people and situations,Building alignment and alliances,Strategic direction and scanning
Operational risk and resilience
Hazards-supply chain,human capital,technology,customers,organisational
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Managing risk-Reduce the impact,Reduce the likelihood, Recover from the event
Relationship marketing
Benefits-customer lifetime value,customer equity
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Commitment, trust, customer orientation and communication
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Service-dominant logic
Types of relationship
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Marketing loyalty ladder
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