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Benchmarking - Coggle Diagram
Benchmarking
It pretends
Define
The observations that make one company more profitable than another
Categories
Benchmarking internal
Comparation between
Internal operations or processes
Focuses his attention on critical issues
Benchmarking funcional
is geared towards all
Direct and indirect competitors
Seeks to better recognize the practice
Benchmarking competitive
is geared towards
Direct competence
Benchmarking general
Focuses on
Another businesses and industries
Reveals best practices
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