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Building Long Term Success - Coggle Diagram
Building Long Term Success
Innovation
Planning
Medium-term
Long-term
Short-term
Cycles
Business Cycle
Virtuous
Vicious
Political Context
Hartley and Fletchers Framework
Personal Skills
Strategic Direction and Scanning
Interpersonal Skills
Building Alignment and Alliances
Reading People and Situations
Stakeholder Analysis
Employment Relations
Negotiations
Grievance Handlling
Bargaining
Management
Group Problem Solving
Employee Voice
Trade Unions
Employee Empowerment
Value
Employee Empowerment (Value Player)
Profit Sharing
Self Management
Accounting For Value
Shareholder Value
Creating Shareholder Value Rappaport (2006)
Reward CEO's/Senior Staff For Returning Value
Reward Operating-unit Executives
Return Cash To Investors
Reward Middle Management and Frontline Employees
Carry Only Assets That Maximise Value
Make Acquisitions That Maximise Expected Value
Require Senior Shareholders to Bare Same Risk as Ownership
Strategic Decisions That Maximise Expected Value
Do Not Manage Earnings or Provide Earnings Guidance
Provide Investors With Value Relevant Information
Measuring Value
Improved non-GAAP Profit Measures
Market Measures
Extensions of The Measurement Window
Combinations of Measures
Deprival Value
Fair Value
Historical Cost Accounting
Shared Value
Competitive Advantage
Change Management
Associated People
Innovators
Early Adapters
Early Majority
Late Majority
Laggards
Kotter(1996) Eight Step Process
Develop A Vision and Strategy
Communicate The Vision Change
Create The Guiding Coalition
Empower Employees For Broad Based Action
Establish A Sense Of Urgency
Generate Short-term Wins
Consolidate Gains and Produce More Change
Anchor New Approaches In The Culture
Quality
Associated Costs
Internal Costs of Defects
Appraisal Costs
External Costs of Defects
Prevention Costs
Quality Control
Measuring
Scatter Diagram
Pareto Chart
Control Chart
Checklist/Tally
Histogram
Cause and Effect Diagram
Stratisfaction
Quality Assurance
Customer Satisfaction
Development Of Quality Systems
Slack 1994 Importance Performance Matrix
Operational Risk
Hazards
Technology
Customers
Human Capital
Organisational
Supply Chain
Impact
Financial
Public Relations
Organisational Objectives
Environmental
Safety
Likelihood
General Impression
Percentage Chance of Occurrence
Complexity of Process, and Presence of Checks and Balances
Industry History of Occurrences
Degree of Control Over Factors
Risk Management
Recover
Reduce Likelihood
Reduce Impact
Resilience
Marketing In The Long Term
Relationship Marketing
Collaborative and Discreet Exchanges
Benefits
Buttle 1996 (Egan, 2011)
Retained Profits Over a Customers Lifetime
More Cost Effective To Retain Customers
Improved Production and Delivery
Less Price Sensitivity
Customer Loyalty
Customer Value and Satisfaction
Trust
Customer Orientation
Commitment
Communication
Service Dominant Logic
Types
Dwyer et al. (1987, p 15)
Buyer-maintained
Self-maintained
Bilateral
Gummesson's 30 Relationships
Classic Market Relationships
Special Market Relationships
Mega Relationships
Nano Relationships
Customer Loyalty Ladder
Life Cycle, Dwyer et al (1987)
Exploration
Expansion
Awareness
Commitmrent
Dissolution
Business to Business Relationships
Zhang et al (2016)
Trust
Norms
Commitment
Dependence
Internal Marketing
Benefits
Focus For Staff
Relationship Building With Customers
Coherent Brand Identity
Improved Communication
Levels of Internal Communication Welch and Jackson 2007 p 184
Internal Team Peer
Internal Project Peer
Line Management
Internal Corporate
Types Of Employees
Brand Agnostics
Brand Cynics
Brand Champions
Brand Saboteurs
Crisis Management
External Crises
Internal Crises
Consumer Brand Saboteurs
Employee Brand Saboteurs
Managing Scandals (Tybout and Roehm 2009 p85)
Assess The Incident
Acknowledge The Problem
Formulate a Response
Implement The Response
Griffin's 2008 Best Practice
Prepare Leaders
Simplify Crisis Management Manuel
Understand Powers and Limitations
Focus On Competence
Watch Team Dynamic
Communicate Early and Often
Don't Forget Your Own People
Own The Crisis
Practice
Show, Don't Tell
Measuring Success
Market Share
Number Of New Products
Awareness
Relative Price
Gross Margin
Customer Dissatisfaction
Sales
Customer Satisfaction
Distribution/Availability
Profit/Profitability
Customer Equity
Brand Equity
Leadership
Five Forms Of Leadership (Grint et al. 2017)
Leadership as Position
Leadership as Purpose
Leadership as Result
Leadership as Process
Leadership as Person
Motivation
Herzog's Two Factor Theory
Maslow's Hierarchy of Needs
