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MARKETING - Coggle Diagram
MARKETING
- Managing Customer Relationships and Capturing Customer Value
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Marketing and managerial process of individual and group to obtain their needs and wants by create and exchange value with others.
- Building Customer Relationship
Process of building and maintaining profitable customer relationships by delivering superior customer value and satisfaction.
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- Core concept of marketing
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Marketing offer
Combination of products, services, information or experiences that satisfy a need or want
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Exchange, Transaction and Relationship
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