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Deal Setup on Curate - Coggle Diagram
Deal Setup on Curate
Get the following information:
- Supply Package Name
- Microsegments
- Deal Name
- DSP
- Buyer Seat ID
- Currency
- Country
- Floor Rates
- Start Date
- Margin
Create Insertion Order
Set the following:
- Name
- Currency
- Viewability Standard: IAB
- Budget Type: Revenue
- Set Dates & Budget
- Inventory Type: App & Web
- Blocklist: Xandr Blocklist
- Frequency: Caps off
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Create Line Item
Set the following:
- Associate with your IO
- Ad Type
- Name
Create a Deal
- Set Deal Name as Deal (this will be seen externally)
- Edit Buyer, type in Buyer Code. Ensure that the DSP is matching
- Set Revenue Type as Dynamic CPM
- Key in Floor Price
- Key in Margin Type
- Supply Strategy: Choose Open Exchange
Inventory & Brand Safety
- Inventory Type: App & Web
- Blocklist: Xandr Blocklist
Targeting
- Select Geography
- Select Device Type
- Select Ad Sizes
- Daypart: Any time
- System: Any system
- Segment: Search and add the segment IDs sent by Dev for this line item. Note to ensure the Boolean logic is OR
- Click Add
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