The digital language divide: COMMUNITY
inclusion
exclusion
structure of language
interaction
common interests
interaction is limited by language
Twitter users tend to confine their follows, tweets and retweets to those that speak the same language
German: hashtags
Chinese > English, in terms of what one can say in 140 characters :
purpose of social media use differs among language groups
conversation 👥
sharing information ✏
most used languages on Twitter - Semiocast (2010)
English (50%)
Spanish
Japanese
Portugese
Malay
Language Matters in Twitter: A Large Scale Study (Lichan Hong, Gregorio Convertion, and Ed H. Chi)
language and associated cultural differences matter indeed and need to be considered when designing cross-cultural communication tools
hashtags
German: 18% of tweets
Japanese: 5% of tweets
number of hashtags used by a pair of language communities = how likely these communities were to tweet about the same topics
replies to tweets
reply = indication of the strength of communication
Korean: 52%
English: 29%
average: 31%