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Product Category Tree Strategy - Coggle Diagram
Product Category Tree
Strategy
Steps
Aggregates all kinds of product functionality into one database
Separating the properties and attributes of different types of product functions
Group together product functions with similar properties and attributes
Name these groups in a way that the users in the marketplace are searching for
Necessary skills
Analytical skills
Database analysis and design skills
Search skills
Knowledge of user experience
Reasoning behind Category Management
Help consumers focus when making decisions.
Develop a strategy for differentiation and competition.
Improve collaboration.
Promote information sharing for better decision-making.
Definition
Identify more oppotunities
Sell more oppotunities
Land more oppotunities