Please enable JavaScript.
Coggle requires JavaScript to display documents.
UNDERSTANDING THE AUDIENCE - Coggle Diagram
UNDERSTANDING THE AUDIENCE
IDENTIFYING AND UNDERSTANDING AUDIENCE
IDENTIFY WHO THEY ARE
UNDERSTAND WHAT TURNS THEM ON
IDENTIFYING THE AUDIENCE
PROYECT THEMES GENRE AND CHARACTERS
PARTICULAR QUESTION IN MIND
SOCIO ECONOMIC (AGE GENDER, INCOME, OCCUPATION)
UNDERSTANDING THE AUDIENCE
PRICE VS TIME SENSITIVITY
BRANDS THEY LIKE, WEAR, DRIVE
SOCIAL GOALS
STORY, SPECTACLE PROCESS
ACTING, PLAYERS WORLD, INTERACTING
ENGAGMENT
ENGAGE
INVOLVE
EXTEND
SURPRISE
REWARD
PLAYER TYPES
ACHIVERS
SOCIALIZERS
EXPLORERS
KILLERS
MOTIVATION
ALLOW AUDIENCE AUTONOMY TO EXPLORE THE STORY IN THEIR OWN WAY
PROVIE OPPORTUNITIES TO THE AUDIENCE TO CONNECT WITH THE CHARACTERS
PROVIDE AUDIENCE TO GAIN A SENSE OF ACCOMPLISHMENT
ALLOW THE AUDIENCE TO FEEL SPECIAL