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Using the Balanced Scorecard as a Strategic Management System
: Using…
Using the Balanced Scorecard as a Strategic Management System
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Balanced scorecard supplemented traditional fi nancial measures with criteria that measured performance from three additional perspectives
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The scorecard lets them introduce four new management processes that, separately and in combination, contribute to link-ing long-term strategic objectives with short-term actions
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As companies around the world transform themselves for competition that is based on information, their ability to exploit intangible assets has become far more decisive that their ability to invest in and manage they physical assets.
The balanced scorecard supplemented traditional financial measures with criteria that measured performance from three additional perspectives – those of customers, internal business processes, and learning and growth.
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