Block 2:
Competing in a
Global Context
Operations
Free Movement
Reduce cost
Easier
Types
Multi-Domestic
Regional
Global Coordinated
Model
Input
Process
Output
Supply Chain
Use
Management
Outsourcing
Offshoring
2 ends
Upstream
Downstream
Global
Context
Trade Environment
Competitive advantage
Absolute
Relative
Cheap
Specialist
Diamond Model
Rivalry
Quality
Demand
Strategies
Business Competition
5 forces
Substition
Potential Entrants
Direct Competition
Buyers
Suppliers
Economy
Manifest
Caused By
Increased
Labour
goods
money
services
Information
Analysis
STEEPLE
Socio-cultural
Technology
Environmental
Economic
Ethical
Political
Legal
Types
Internal
External
Accounting/Finance
Regulated
IFRS
Reporting
Flaws
Distributing
Tax implications
Exchange Rate
Fluctuates
Adjust imbalances
Invest
Direct
Portfolio
Human Resource Management
Marketing
Culture
Convergence
Crossvergence
Confiming
Externally
Limits
Innovation
Divergence
Adapt
Parent culture
diversification
Internally
Externally
Culture
Variants
Inclusion
Reduce differences
Recruitment
Build talent
Opportunities
Globally
Role
Win-Win
Corporate Social Responsibility
Integrate workforce
Environments
Micro
Macro
Branding
Internal
External
Identity
Reputation
Equity
Naming
valuation
promotion
perception
Prism
Physique
Culture
personality
relationship
customer reflection
self-image
formulation
representation