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consumer decision journey on adidas, A 28years oldSanjay Sharma is leaving…
consumer decision journey on adidas
Triggers
Imagery
resonance
judgements
performance
Feelings
Easily available in shop
Cheaper price
seasonal offer
discount offers
Friend recommend
Saw T-shirt in shop
Search on google
Boss suggestion
Television
Saw shoes in shop
Saw bag in shop
Newspaper/Magazines
Via E-mail marketing
Instagram ads
Distribution network
Facebook ads
Twitter ads
Content marketing
saw jacket in shop
SEO
saw perfume in shop
Referral
saw track in shop
viral marketing
saw company's outlet
word of mouth
discount pages
Advertisements
Information search
Initial consideration set
stock is also available in shop
develop business strategies
recommendation brand
Increase the ROI of marketing
available of the brand in shop
Develop a favorable brand image
Comparison with other brand
sustainability
Shop experience
create the appropriate brand
post experience
positive brand response
Alternative product
loyalty loop
Loyalty generation triggers
Status/story post
used more product
Loyal towards product
Biased initial consideration set
Top of mind recall
Good experience
Better than other brand/ competitors
Top related other brand
Repurchase
Show video brand related
Ad your favourite list
Show advertising same brand related
Subscribe you tube page
Social media page follow
Other loyalty behaviour
Talking with other people/friends
Gift to your friends/family
Discussing with other people/friends
Active evaluation
heavily advertising in social media
different event activities
easily available in shop
informative blogs and websites related to brand
Different types of same brand in shop
influencer recommendation
Trustworthy
evaluation alternatives
Available on online website
Technological innovation
Affordable price
Speeding up through factories
Feedback of purchase
Buy online return to shop
Moment of purchase
New information of the brand
payment gateways
Packing of the product
need/want recognition
demo of the product
build strong relationships with customer
Size of the product
establish the proper brand
color of the product
positioning with your brand
delivery charge
customer reviews
payment options
customer testimonials
with offer
Post purchase experience
More need of product/service
Share brand with your friends
you experience with your brand to others
satisfies with your brand
Customer service representatives
Community groups
awareness with your brand
After sale communication
various strategies with your brand
A 28years oldSanjay Sharma is leaving in Churchgate along with his mom and dad One younger brother