Please enable JavaScript.
Coggle requires JavaScript to display documents.
Transition Plan Comms - Coggle Diagram
Transition Plan Comms
Literature & Branding
Is literature going out with bin / sack delivery?
Leaflet
Eight page introductory New service leaflet
New customers
Service change leaflet
Existing Customers
Support from WRAP
Vehicle Branding
Partnership Branding
Introductory videos
Tags for new bins "Do not use before........"
Working with Suez
Education Centres
Information on the new collection service including bin examples
Knock on effects at the waste sites
Contact Centre
Regular Briefings/Updates
Increase headcount
Produce FAQs
CC Website
"Why not keep your old bin and turn it into a ..........."
Must be created "Under My Area"
How are residents to be informed of bin / sack
Have findings on website to explain rational
Statements based on data
GDPR Issues
Needs to be built?
How will customer report missed containment units
Produce a landing page
A holding message on service change
Overarching Narrative
"Why are we doing this"
Communications
Social Media
Plan and Content needed
Marketing
Short and sweet message as to whey we are doing this
How will this benefit me
Create Critical Path
Promotion of new service
Promotion of new service
Behaviour Change Campaign
Early Sign off on key messages
Update detailed Plan
Message - Increasing the recycling rate
Bringing Cornwall inline with the rest of the SW
Carbon Footprint
2019 David Attenborough Piece
PR
Community Engagement Roadshows
Plan
In preparation, geography, demographics, considerations
Consider Virtual sessions
Facebook
Webcasts
Promotion
Farmers markets
Vehicles
Banners
Broader Stakeholder Engagement
Larger Font
Harder to reach groups - Flats and Communal, Vulnerable and Disabled, Universities
Parishes & Community Groups
Councillors
Community Link Officers
Messaging
What new service looks like
Education & Enforcement
Route Modelling
Educate, Engage and Encourage
6 Months before
English not first language
Polish, Portuguese
Briefings
Briefings
Content
Briefing Pack