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THE AUSTRALIAN SPIRITS INDUSTRY - Coggle Diagram
THE AUSTRALIAN SPIRITS INDUSTRY
COMPETITORS
Direct competitors
Individual spirit distillers
The Wine Industry
The Beer Industry
Indirect competitors
Non-alcoholic alcohol industry
Non-alcoholic beer
Non-alcoholic wine
Non-alcoholic cider
Non-alcoholic beverages industry
Tea
Coffee
Energy drinks
Soft-drinks
Cordial
CHANNELS
Boutique distillers
Speciality retail stores
Private sales
Supermarkets
IGA
Small bars and restaurants
Licensed venues
Mass Distillers
Larger chained bars
Restaurants
Liquor stores
Dan Murphy's
Liquorland
Vintage Cellars
BWS
Online retail stores
CUSTOMER SEGMENTS
Customers who enjoy parties
Social customers
customers who like to mix their own drinks
Customers who prefer spirits to beer or wine
Customers who enjoy the taste of spirits
SUPPLIERS
Packaging
Labels
Bottles
Warehouses
Fermentation utilities
Raw materials
Yeast
Carbohydrates
Grains
Cane sugar
Fruits
CATEGORIES
products
Vodka
Gin
Tequila
Rum
spiced rum
white rum
black rum
vintage rum
Whisky
Brandy