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Jimmy Brings - Coggle Diagram
Jimmy Brings
own winter
cold
chill
frost
snow
ice
promo codes
digital
discount
value
monetary
social
approval
Thought starters
Owning winter through
Four seasons in a day
melbourne fashion
sponsoring local art or fashion shows in winter
people visiting melbourne
Providing value through
making promo codes into passwords
creating interactive promo codes (cross words or puzzles that lead to prizes)
tapping into more niche marks
finding jimmy brings advocates in smaller markets (like uni students) and making them ambassadors
how do you empower mitchell to prmote JB to his mates, what value are you providing your ambassadors
grow their audience
capture data