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READING NOTES - Coggle Diagram
READING NOTES
Lean Startup
1) Learn (what want to learn) > Build > Measure (Validate)
2) Everything is
experiment
Just landing page
MVP (Min Viable Product) >
Waste = everything not give validation
Video MVP > release community
Develop for few customers (specific)
Pretend I have something (AI system, operate by human)
3) Engine Growth
(choose 1)
Sticky (customer stick to long term)
Viral Engine > spread from customer
Paid Engine
(advertise to get customer)
CPA (cost per acquisition)
Lifetime value
4) Decide pivot to continue
Make > validate > tune up > repeat ==> how customer growth?
Stop Worrying & Start Living
worry never gets you anywhere
1 Analyze my worry
What am I worry about?
What can I do about it? > what is under my control?
What will I decide to do?
When will I do?
2 Accept the worst
(what's the worst thing that can happen?)
How can I improve the worst?