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AT1 - FESTIVAL PROMOTION (Digital Communications) - Coggle Diagram
AT1 - FESTIVAL PROMOTION (Digital Communications)
Due Date
Week 9
Technical specifications (Magazine)
Size dependent on specifications sheet
Vector Graphics: Adobe Illustrator (.ai files)
Raster Graphics: Adobe Photoshop (.psd or .tiff files)
Page Layout: Adobe InDesign packaged folder containing folders for
Links and Fonts, Adobe InDesign + .idml files, PDF
Format must be in CMYK colour
Output: Press Ready PDF with trim marks for print (include bleed)
Aim
Create three promotion adverts for a festival of your choosing, explore new ideas, and make sure all three work together cohesively
1 Magazine add
2 internet adds (selected: Twitter + Instagram
festival chosen: Falls Festival
Submit
Template of Electronic Visual Diary or checklist
Online tutorials for inspiration
Access to Connect learner resources
Access to Adobe Creative Suite
Access to Library resources
Technical specifications (Internet)
Format must be correct dimensions for the chosen platform
Format must be correct file size for optimum upload
Format must be in RGB colour
Output: JPG for web upload
Must Include
Access to Library resources
Photos and graphics relating to the chosen event
Clear description of advertising intent (eg. to drum up ticket sales)
Consistency of style/theme throughout
Advertisements mocked up on media for presentation