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Four P's Marketing Mix - Coggle Diagram
Four P's Marketing Mix
Product
Functionality
Deisgn
Branding
Accessories
Support
Quality
Packaging
Price
Strategy
RRP - Recommended Retail Price
Discounts
Volume (Buying in big amount may provide a discount)
Wholesale
Descrimination
Bundling
Flexibility
Promotion
Advertising
Strategy
Personal
Selling (approach specific consumer yourself)
Direct
Marketing
PR - Public Relations
Sales
Promotion
Budget
Place
Channels
Inventory
Warehousing
Order
Processing
Transportation