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Eye on TAMK, important information, 3 STAGES, VISITOR JOURNEY,…
Eye on TAMK
THE AIM
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TAMK students are updated with what's happening in throughout TAMK programmes, but also internationally
TARGET AUDIENCE
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young people are the main focus as older people tend to also like to feel younger, mind-blowed by "modern" looks and aesthetics
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CONCEPT DESIGN
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Flexibility
round, irregular, mouldable shapes
MOOD & FEELING
Futuristic
the magnifying glass
dreamy, dreamlike. Future is a dream
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used in camera transitions , panning movements
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the use of materials : metal, mirrors, wood ?
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STAGE & SPACE
spring time mood
colors, colorful : orange, blue, green, red/pink
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important information
each programme are having its parts eg. RDI ( research and innovation), TREE ( education for adults, companies, specialisations), academic tracks ( eg. Engineering - all the audience is outside TAMK)
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3 STAGES
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Ceremony Stage
celebration, openess, excitment
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