Please enable JavaScript.
Coggle requires JavaScript to display documents.
INNOVATION - BRANDING, Know local culture, Local influencers, Adaptation…
INNOVATION - BRANDING
Global brands
Lower price
innovations
Engage young
International brands
Local brands
Customers' needs
Marketing mix adaptation
Limited risk other products
Customers close relationship
Tribal clover
Imaginary
Sympathisers
Occasions
Participants
Everyday life
Practitioners
Institutions
Devotees
Marketing ethics
People first
Behavioural standard
Responsible of means
Set of ethical principles
Create ethical solutions
Stakeholder orientation
Ethical decision-making protocol
Know local culture
Local influencers
Adaptation local market