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Interior designer supplier review - Coggle Diagram
Interior designer supplier review
RB value add
Deep relationship-based knowledge of each ID
Current information on practice + capacity
Fee/cost benchmarking of practices
B knowledge of projects/team assembly
Matching skill + experience
Immediate access to in-demand IDs
Sounding board
Speed of project launch
Understanding of fee structures
Knowledge of ID market + how to interest IDs
Access to non-website projects + full practice range
Distilled information relevant to client on ID - saving time and trouble
Current Range
34 practices
Liz Elliot original list
Ad hoc gap filling
Claim = 'best in class' + curated
Risks
Too many IDs = dilution of knowledge and relationship
Too many IDs = dilutes message RB has curated collection
Ad hoc/off piste gap filling = no value add + undermines 'curated' messaging + risk of failure in delivery
Embarrassment at not working with Top Designer eg Vere Grenny/MZH
Informed clients knowing more about design + IDs than RB
Misunderstanding/partial understanding of fee proposals to clients
Dilution = payment risk
Dilution = integrity of ID risk
Organising principle/ What do we want to have
Impress Roarie S etc + clients with under-radar/clever finds
Young practices eg Isabella Worsley
Non-UK bias practices eg Katharine Pooley
Excellent but not H&G (why?) eg Eadie and Crole
Winner of annual 'Top 100'?
Fill gaps eg Classic contemporary
Ability to deliver right ID(s) to 99% of clients straight away
Information available to clients
House & Garden Top 100
Country Life Top 100
Word of mouth
Google searches
Pinterest/Houzz/Instagram
PMs
Professional advisers
Actions
Approach marquee names?
Define/identify clever finds
Where ID has boilerplate website eg Studio Reed/BWT/partial website
Make sure no gaps?
Increase ID range to 50?
Spot gaps!
Red flag high risk 'failed' practices
Knowledge
Know ID principal personally/have met
Have seen project(s)
Have visited studio
Have access to non-website portfolio
Fee knowledge
Current information on capacity etc.
Trust in ID integrity
Capabilities (eg interior architecture)
Way of working + design process
Relationship
Ability to ask favours
Trust that RB clients will be favoured
Confidence RB will be paid commission
Quality
Range of validated 'best in class' suppliers - no exceptions
Validated by Advisory Board
Stands comparison with peers already represented by RB
Invitation only
Presumption that supplier is not good enough