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ByAmber - Coggle Diagram
ByAmber
Resources
Superfood farm in Peru
Superfood processing facilities
Manufacturers in Korea
Global logistic support
Products
Superfood raw
Baby snacks
Nutritional packs
Exercise gear
Survey Flow
Identify areas of concern from consumers
What areas of your health are you concerned about
Weight
Eyesight
Heart
Diabetes
Cholesterol
How important is health to you
Scale of 1 to 10
What would you do to take care of your health
Exercise more
Eat more fruits and veggie
Eat health supplements
Eat superfood
Eat Vitamins
Drink less alcohol
Identify awareness of superfood
Tick the superfood that you are aware off
Camu Camu
Quinoa
How familiar are you with Superfood
Not familiar at all > Very familiar
Do you consume superfood?
How do you consume superfood
Buy from supermarket
Order at salad shops
What factor of Superfood would attract you most
Antioxidant
Immune boosting
Low calories
Concept Testing
Would you be interested in Nutritional packs infused with superfoods
Would you give your kid superfood for snacks
Would you buy superfood raw
Freeze dried food
Problem we are solving
stressful consumers have no time to take care of themselves
current modern busy consumers have unhealthy lifestyles
lack exercise
no balance diet
smoke, drink
not enough sleep
Stressful lifestyle lead to ... ??
Brand Philosophy
Keeping healthy is important
Keeping healthy can be easy and affordable