AVA E-learning Project: User Journeys Design

Approach going forward

Aim: solution works for all AVA's programmes: can administrate and deliver all online and offline from one dashboard.

Course Type

Live Course

Simulive Course

On Demand/Evergreen Course

A live feed that is broadcast in full HD to all attendees.
There can be up to 5 presenters and 1000 attendees in a live session at any one time.

Some or all of the session presentations are pre-recorded (either professionally produced film or using MS Teams, Zoom etc). We then load the pre-recorded video (in MP4 format) into our webinar platform so that it can play on the day and time of the course as if it were a live presentation.


At the same time the presenter/s can also be live within the webinar room answering questions by text using the Q&A/chat functions or by turning their camera and mic on and speaking directly to camera.

This is where the session is prerecorded (as described in the simulive option), uploaded to the platform and then can be accessed ‘on-demand’ by delegates at a specific time or date. No need for anyone to be in the course at the same time as it is running.

Uses

Bespoke Courses

Individual purchase of pay per user courses

Bespoke Courses

Inidvididual Purchase of Pay per User courses

Bespoke Courses

Individual Purchase of Pay per User Courses

User Journey

Bulk purchase of Pay Per User Courses

Bulk purchase of Pay per User Courses

Bulk Purchase of Pay Per User Courses

User sees AVA marketing materials and visits AVA (wordpress) website to find out more about courses

User emails AVA for custom bulk discount. AVA provides bulk discount code to the user.

User selects course date from calendar and complete online booking using card payment or paypal and registers the learner on the course.

User emails AVA to discuss a bespoke course and agree price and dates.

AVA sends booking form to user to confirm booking and requirements

Pre-course

During Course

Post Course

Once agreed, AVA invoices user on Quickbooks and sets up course on e-learning platform.

AVA sends link to sign up to the user. User then provides registration link to learners

Learners register on e-learning platform

Learners receive text and email reminders that the course is taking place in X days, tomorrow, in an hour etc.

Course delivered live with up to 5 presenters with cameras on, as well as administrators 'behind the scenes' as required. Course includes polls, downloadable hand outs, videos, live chat, interactive whiteboards, break out rooms, live twitter feed, Q&A etc.

Before leaving the course, automated pop up requests course feedback/evaluation which is stored on e-learning platform.

Automated pop up invites learners to click to view other courses (link to AVA courses calendar). Offers discount on next booking?

User receives email confirming booking and joining details.

Automated email thanks learner for completing the course and provides PDF certificate of attendance.

Automated follow up email 1 day after course requesting evaluation feedback and offering reminder about other courses

Automated follow up email 7 days after course requesting evaluation feedback and offering reminder about other courses

AVA review course feedback in e-learning platform, download reports to share with funders/partners/trainers/SLT as required.

Automated follow up email 28 days after course offering reminder about other courses and 'last chance to claim discount' on next course (?)

For bespoke courses, AVA contact user who made booking, providing data from evaluation feedback (stored in e-learning platform) and info about further available courses.

User sees AVA marketing materials and visits AVA (wordpress) website to find out more about courses

User emails AVA for custom bulk discount. AVA provides bulk discount code to the user.

User selects course date from calendar and complete online booking using card payment or paypal

User receives email confirming booking and joining instructions

User emails AVA to discuss a bespoke course and agree price and dates.

AVA sends booking form to user to confirm booking and requirements

Once agreed, AVA invoices user on Quickbooks and sets up course on e-learning platform.

AVA sends link to sign up to the user. User then provides registration link to learners

Learners register on e-learning platform

Learners receive text and email reminders that the course is taking place in X days, tomorrow, in an hour etc.

Course delivered simulive, appearing live to the audience but playing pre-recorded content either throughout or during most of the session. Trainer/admin 'behind the scenes' answering questions in the chat as required. Course includes automated polls, downloadable hand outs, videos, live chat, interactive whiteboards, break out rooms, live twitter feed, Q&A etc.

Before leaving the course, automated pop up requests course feedback/evaluation which is stored on e-learning platform.

Automated pop up invites learners to click to view other courses (link to AVA courses calendar). Offers discount on next booking?

Automated email thanks learner for completing the course and provides PDF certificate of attendance.

Automated follow up email 1 day after course requesting evaluation feedback and offering reminder about other courses

Automated follow up email 7 days after course requesting evaluation feedback and offering reminder about other courses

For bespoke courses, AVA contact user who made booking, providing data from evaluation feedback (stored in e-learning platform) and info about further available courses.

AVA review course feedback in e-learning platform, download reports to share with funders/partners/trainers/SLT as required.

User sees AVA marketing materials and visits AVA (wordpress) website to find out more about courses

User emails AVA to discuss a bespoke course and agree price and terms.

AVA sends contract to user to confirm purchase and specification

Once agreed, AVA invoices user on Quickbooks and sets up course on e-learning platform.

AVA sends link to sign up to the user. User then provides registration link to learners

Learners register on e-learning platform

At a time that suits them, users log into the platform to complete the pre-recorded course.
Course includes downloadable handouts, automated polls, videos, automated Q&A, automated pop-ups etc.

Automated follow up email 28 days after course offering reminder about other courses and 'last chance to claim discount' on next course (?)

User emails AVA for custom bulk discount. AVA provides bulk discount code to the user.

User completes online booking using card payment or paypal

User receives email confirming booking and joining instructions

Before leaving the course, automated pop up requests course feedback/evaluation which is stored on e-learning platform.

Automated pop up invites learners to click to view other courses (link to AVA on-demand courses). Offers discount on next booking?

Automated email thanks learner for completing the course and provides PDF certificate of attendance.

Automated follow up email 1 day after course requesting evaluation feedback and offering reminder about other courses

Automated follow up email 7 days after course requesting evaluation feedback and offering reminder about other courses

AVA review course feedback in e-learning platform, download reports to share with funders/partners/trainers/SLT as required.

For bespoke courses, AVA contact user who made booking, providing data from evaluation feedback (stored in e-learning platform) and info about further available courses.

Automated follow up email 28 days after course offering reminder about other courses and 'last chance to claim discount' on next course (?)

Automation to add learner to AVA mailing list (if agreed at booking)

Single Courses

Approach going forward

Aim: solution works for all AVA's programmes: can administrate and deliver all online and offline from one dashboard.

Multi-Part Courses (in a series)

Modular series course - on demand & live combined course.

Module 1 is on demand.
Module 2 is live, with live feed that is broadcast in full HD to all attendees. There can be up to 5 presenters and 1000 attendees in a live session at any one time.

Bespoke Courses

User sees AVA marketing materials and visits AVA (wordpress) website to find out more about courses

User selects course date from calendar and complete online booking using card payment or paypal and registers the learner on the course.

User receives email confirming booking and joining instructions for module one (on demand section).

At a time that suits them, users log into the platform to complete the pre-recorded course.
Course includes downloadable handouts, automated polls, videos, automated Q&A, automated pop-ups etc.

Before leaving the course, automated pop up requests course feedback/evaluation which is stored on e-learning platform.

After completing module 1, learner receives email confirmation module 1 is complete, and information about joining module 2 in the series.

Learners receive text and email reminders that Module 2 of the course is taking place in X days, tomorrow, in an hour etc.

Course delivered live with up to 5 presenters with cameras on, as well as administrators 'behind the scenes' as required. Course includes polls, downloadable hand outs, videos, live chat, interactive whiteboards, break out rooms, live twitter feed, Q&A etc.

Before leaving the course, automated pop up requests course feedback/evaluation which is stored on e-learning platform.

Automated pop up invites learners to click to view other courses (link to AVA courses calendar). Offers discount on next booking?

Automated email thanks learner for completing the course and provides PDF certificate of attendance.

Automated follow up email 1 day after course requesting evaluation feedback and offering reminder about other courses

Automated follow up email 7 days after course requesting evaluation feedback and offering reminder about other courses

AVA review course feedback in e-learning platform, download reports to share with funders/partners/trainers/SLT as required.

Automated follow up email 28 days after course offering reminder about other courses and 'last chance to claim discount' on next course (?)

click to edit

For bespoke courses, AVA contact user who made booking, providing data from evaluation feedback (stored in e-learning platform) and info about further available courses.

User emails AVA to discuss a bespoke course and agree price and dates.

AVA sends booking form to user to confirm booking and requirements

Once agreed, AVA invoices user on Quickbooks and sets up course on e-learning platform.

AVA sends link to sign up to the user. User then provides registration link to learners

Learners register on e-learning platform

User emails AVA for custom bulk discount. AVA provides bulk discount code to the user.

Individual purchase of pay per user courses

Bulk Purchase of Pay Per User Courses

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